“If you are interested in seeing your money work for you (instead of always the other way around), then let Matt Capala guide you through the science of effective search engine marketing in his book.”
From the FOREWORD by Paul Borgese, Author of The Social Media Survival Guide
The Book: Search Engine Marketing Decoded
Revealing the Secrets of Effective Pay-Per-Click Strategies
By: Matthew Capala
LIMITED TIME OFFER!
PRE-ORDER TODAY AND RECEIVE 30% DISCOUNT
Search Engine Marketing Decoded is an easy-to-understand,
step-by-step guide on how to use pay-per-click text ads in Google, and other search engines, to accelerate the growth of your business.
Whether you are a small business owner, Internet entrepreneur or starting an online business, you will turn your website into a revenue driving machine if you follow and apply the principles that search engine marketing veteran, Matthew Capala, shares in his book.
This book reveals how anybody can build a profitable online business, generate more website traffic and convert it to customers, leads and online & offline acquisitions quickly and efficiently by identifying and implementing the most effective search engine marketing strategies.
PRAISE FOR Search Engine Marketing Decoded
“Search Engine Marketing Decoded is not about winning an advertising award. It’s about knowing how to spend your advertising money and watching your investment make money for you. It’s about capitalizing on one of the few advertising tactics where your efforts and investments can be 100% tracked and accounted for.
If you are interested in seeing your money work for you (instead of
always the other way around), then let Matt Capala guide you through the science of effective search engine marketing in this
book.
Matt doesn’t just lecture on the subject – he has actually done it. He’s been responsible for buying tens of millions of dollars of keywords. More importantly, he has the unique ability to demystify the complexities of optimizing any pay-per-click campaign by cutting through the clutter that often interferes with implementing a successful strategy.”
From the FOREWORD by Paul Borgese,
Author of The Social Media Survival Guide
FOLLOW MATT ON twitter:
@SearchDecoder
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PRE-ORDER FAQs
Q: What is a pre-ordered Book?
A: Sometimes publishers of Books schedule a title to be released
on a certain date in the future. In this case, Zeit Media, the Publisher of SEM Decoded Book offers the book for sale on a pre-order basis, before it becomes available to the general public in January, 2013.
Q: Do I own the Book when I pre-order it?
A: When you pre-order, you own the book, but cannot receive it until the 'live' date is reached (because the Book is not yet available from the Publisher). Your credit card is immediately charged when pre-ordering a Book, then when the Book becomes available you are the first to receive it. In this case, you would receive your copy by January 2013.
Q: Why pre-order a Book?
A: In many cases Publishers may offer special discounts or rebates if you purchase during the pre-order period. In this case, you can get the SEM Decoded Book at 30% discount, and you are first to learn the skills, start the trend. Pre-order Now.
ABOUT THE AUTHOR
He spent most of his career at global ad agencies, managing Fortune 500 accounts, such as Dell, LG, Hilfiger and Prudential. As the founder of Zeit Media, a digital marketing consulting company, Matthew helps businesses of all sizes increase their website ROI. He has three advanced degrees, including an MBA in Marketing and MA in International Relations. DMA awarded Matthew with the most creative marketing strategy. His published works include a cover story in Multichannel Merchant. He is also a contributor to Pitney Bowes’ official blog, pbSmart Essentials. Matthew teaches search marketing at NYU and is currently working on his forthcoming book: Search Engine Marketing Decoded: Revealing the Secrets of Effective Pay-Per-Click Strategies.
Search Engine Marketing Decoded, Revealing the Secrets of Effective Pay-Per-Click Strategies
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SEMDecoded.com I All Rights Reserved I Property of Zeit Media (www.zeitmedia.com)
CONNECT WITH MATT ON LinkedIn
Matthew Capala is an award-winning digital marketer, speaker, trainer and author. With nearly a decade experience of building both iconic brands and small businesses online, Matthew brings a unique blend of skills that enable businesses of all sizes achieve high growth in the digital space.